• Creativity & Innovation Cycle
  • Choose Your Phase
  • Adventuring
  • Ideating
  • Trying (Prototyping)
  • Teaming
  • Additional Resources

Creativity & Innovation Cycle



Adventuring



Mindset

This is where we celebrate our adventure. We must embrace the ambiguity of the unknown. Here we remind ourselves that all adventures have up and down moments, and this is exactly what we signed up for. It is important to touch base in the Adventuring Phase each time we go around the cycle, acknowledge the challenges encountered, the deeper understanding earned, the progress made, the future potential, and the team commitment to pressing on!


RDCA Factors

Tolerance of Ambiguity…Comfortable with the Unknown

Intrinsic Motivation…Inner Drive.

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Video Links


Teresa Amabile on Fostering a Creative Work Environment - YouTube 3 min
Daniel Pink: Motivation - YouTube 3 min
IDEO creators talk how to unleash your creativity - YouTube 6 min
Linda Hill: Why diversity and conflict are key to leading innovation - YouTube 3 min
The puzzle of motivation | Dan Pink - YouTube 18 min

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Action Links


Reisman Diagnostic Creativity Assessment (RDCA)
Adobe Create magazine creative type quiz

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Action 1

Build Creativity Awareness: Reisman Diagnostic Creativity Assessment (RDCA)

A) Take the Reisman Diagnostic Creativity Assessment (RDCA) Online Survey (Link above in Action Links) and save your results.

B) Interpret the assessment. Remember that the RDCA is a way to build awareness of all the aspects of your creativity so that you can become more intentional about developing and flexing your creativity skills as needed. The more you learn about and practice creativity, the more the RDCA results will change over time. The RDCA factors that align closely to each of the four phases will appear in the Mindset section of each phase. (Reisman, Keiser, Otti (2014))


Action 2

Build Motivation Awareness

A) Consider what challenge we are going to tackle. Begin thinking about what challenges will be motivating to you. Use Dan Pink’s three elements of motivation to rank challenge options. (Autonomy, Mastery, Purpose) (Pink, D. Daniel Pink - Motivation - YouTube. (n.d.).)


Action 3

Build Creative Types Awareness

A) Take the Adobe Create magazine creative type quiz (Link above in Action Links) and save your results.

B) Remember, with awareness, we can all practice and further develop all eight creative types within ourselves. One interesting thing about this quiz is that it highlights the types that should work together to balance and combine their strengths. You can intentionally focus on building those strengths yourself over time, and you can also seek to recruit additional team members with a diversity of creative types. (Adobe Creativity Type Quiz.)


Notes

Adventures are all about intrinsic motivation.

Dan Pink’s elements:

1 Autonomy: Self-Directed choice of a challenge.

2 Mastery: Will working on this help me improve my knowledge and skills in an area that is important to me?

3 Purpose: Will the outcome of the project serve a purpose that I consider worth solving? ) (Pink, D. Daniel Pink - Motivation - YouTube. (n.d.).)


Are there opportunities to add some team members with needed skills to balance the overall skillset?

Are there opportunities to continue to develop team member skills and ability to function effectively throughout the Creativity & Innovation Cycle? Use the RDCA, IDEO, and Adobe Creative Types approaches to expand the perspectives available to the team.


The puzzle of motivation | Dan Pink - YouTube 18 min... if you skipped this one, scroll back up and watch it!